Privacy Policy

Black Hills Corporation, including its wholly owned affiliates and subsidiaries doing business as Black Hills Energy (collectively, “Black Hills Energy”), understands the importance of protecting your personal information.

You are not required to register or provide information to us in order to visit this website. To obtain information, services, or products, or to allow Black Hills Energy to respond to your requests for information, you may be asked to voluntarily provide non-public, personal information. Examples of personal information might include your name, address, email address, or telephone number. We use your information to provide the information, products, or services you requested and to enhance your use of this website. 

Our web servers collect general information that does not relate to specific individual visitors, such as the number of visits to this website, the number of pages viewed, and the domains from which people visit this website. This information is evaluated and used to improve this website. 

Black Hills Energy may disclose user information in special cases when we have reason to believe that disclosing this information is necessary to identify, contact, or bring legal action against someone who may be causing injury to or interference with the rights or property of Black Hills Energy or other users of the website, or anyone else that could be harmed by such activities. Black Hills Energy may disclose user information when we believe in good faith that the law requires such disclosure.

This website contains energy-related information that may be educational to you. In addition, this website contains links to other sites not affiliated with Black Hills Energy. Your use of the non-Black Hills Energy websites is subject to the privacy policies of those sites. Black Hills Energy disclaims all responsibility for the privacy practices of non-Black Hills Energy websites.

Black Hills Energy may periodically make changes to this policy without notice. We recommend that you revisit this policy on occasion to learn of any changes. By using this website, you agree to this policy. If you do not agree to this policy, please do not use our websites. Your continued use of this website following the posting of changes to these terms means you accept those changes. If you have questions about this policy, this website, or your dealings with Black Hills Energy, you may contact us at the address given below.

CONSENT TO UTILITY-RELATED COMMUNICATIONS:

By providing your telephone number or email address to Black Hills Energy, you consent to receive communications related to your utility service, including but not limited to billing notices, service updates, outage alerts, and account-related notifications. These communications may be delivered via telephone call, text message, email, or other electronic means. In accordance with the Federal Communications Commission’s Declaratory Ruling dated June 9, 2025, such consent includes the use of autodialed or prerecorded messages for utility-related purposes.

You further acknowledge and agree that Black Hills Energy may share your contact information with authorized third-party service providers who perform services on our behalf, such as billing and payment processors, collection agencies, external auditors, data analytics service providers, companies that facilitate customer notifications on our behalf, and companies that assist us in providing products and services to customers. These third parties may contact you using the same methods described above, provided such communications are strictly related to your utility account.

You may opt out of receiving non-essential communications at any time by following the instructions provided in the message or by contacting Black Hills Energy directly using the methods provided in this policy. Essential communications related to service reliability or account status may still be sent as permitted by law.

You may at any time revoke or limit any consent previously provided that authorizes a third-party to access or use your information by sending a request to us using the methods provided in this policy.

CHOICE/OPT-OUT AND CORRECTION/UPDATE OF DATA

To keep you in control of your personal information and the communications you receive, you may contact us with opt-out requests by:

1. Sending an email request to customerservice@support.blackhillsenergy.com; or
2. Sending a letter request by U.S. Mail to:
   Black Hills Energy
   P.O. Box 6006
   Rapid City, SD 57709-6006

You can correct factual errors in your personally identifiable information by sending us a request via the methods above. Please understand that in order to protect your privacy and security, we may also need to take reasonable steps to verify your identity before granting access or making corrections.

SECURITY

Your payment and personal information is safe. Our Secure Sockets Layer (SSL) software is the industry standard and among the best available today for secure commerce transactions. It encrypts all of your personal information, including credit card number, name and address so that it cannot be read over the internet.